loss leader
英 [ˈlɒs liːdə(r)]
美 [ˈlɔːs liːdər]
低价出售的商品；亏本出售的商品；招揽顾客的廉价品
n. 低价出售的商品; 亏本出售的商品; 招揽顾客的廉价品
柯林斯词典
- （为吸引顾客而）亏本出售的商品
Aloss leaderis an item that is sold at such a low price that it makes a loss in the hope that customers will be attracted by it and buy other goods at the same shop.
英英释义
noun
- a featured article of merchandise sold at a loss in order to draw customers
双语例句
- This loss of empathy is not necessarily bad for a leader, to a point.
从某种角度而言，失去同情心对领导者来说未必是件坏事。 - It is unwise to go in with "loss leader" prices.
以“低价倾销吸引顾客”进入市场是不明智的。 - NEW YORK-Back in the simpler, more innocent mid-1990s, Internet searches were seen as a loss leader.
在90年代中期，互联网搜索业务并不被看好。 - Kane told me in July that she went into the two-year project thinking that if any company could survive the loss of its visionary leader, Apple ( AAPL) could.
凯恩在7月份告诉说，她在启动这个为期两年的写作计划时认为，如果只有一家公司能够在失去有远见的领导者之后继续生存下去，那就是苹果公司。 - For many Michelin star restaurateurs, the restaurant is a loss leader whose fame allows the chef to charge high speaking or private cooking fees; others start lines of premade food or lower priced restaurants.
很多米其林餐厅其实都是在赔本赚吆喝，它的名声使大厨能够赚取很高的私人烹饪费，还有些米其林餐厅则做起了低成本的配套食品和低价餐厅。 - Music videos have long been a loss leader intended to drive sales of records and singles.
长期以来，音乐视频一直就是亏本搭售的产品，主要作用是推动唱片和单曲的销售。 - Grocery stores often use a loss leader, such as low-priced coffee, to lure customers into the store.
食品杂货店常常利用诸如咖啡一类的亏本出售的廉价品来招揽顾客。 - Under the proposals being considered, Huawei would offer its hardware at a large discount as a loss leader, as part of a wider effort to break into the UK market.
根据正在考虑的提议，华为将以较大折扣提供硬件，作为一笔“赔本赚吆喝”的买卖，以便打入英国市场。 - That from the brutal loss of our leader we will derive not weakness, but strength;
我们痛失领袖之后不是变得软弱了，而是更加坚强了； - This direction can also explain why removing the fixed portion from their card fees makes sense& a loss leader used to pump huge amounts of cash from small retailers into their Square balances.
这种转变还能解释为什么要从信用卡费用中去掉固定费用，这种亏本买卖可以把大量来自小型零售商的金额汇聚到其Square账户中。